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METHOD:PUBLISH
X-WR-CALNAME:Bursatra
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20170112T090000
DTEND;TZID=Asia/Kuala_Lumpur:20170112T130000
DTSTAMP:20260421T201035
CREATED:20161215T114244Z
LAST-MODIFIED:20161215T115558Z
UID:2260-1484211600-1484226000@hayat10.my
SUMMARY:How To Handle Tricky Media Questions\, And Turn Media Conferences & Interviews To Your Advantage
DESCRIPTION:YOU may not have realised it\, but the news media - whether it is Newspaper\, TV or Online - have all the unfair advantage over you: the media decide whether or not to cover your events\, from which angle they want to cover\, and THEY decide what to write and what they want to put in the news. And\, journalists\, of course\, are the ones who ask all the questions. \nThe media can even slant a story or issue any which way they want – for or against you – just by asking questions. Well\, the press may have this unfair advantage over you but if you know how the journalistic mind works\, you will be able to handle journalists’ questions in any situation. You can even influence them into writing what you want them to write. \nThe OBJECTIVE of this seminar is to train the participants on how to handle and be in control of local and foreign journalists and their tough and tricky questions. The seminar takes you through an easy-to-follow presentation using lots of news clippings and videos of actual media interviews relating to issues. \nHRDF SBL- claimable\nFee is exclusive of 6% GST.\n\n\nPresenter's Profile\n\nSW CHAN\, a former senior journalist\, is a media strategy advisor and a specialist trainer in media relations\, media handling and media crisis management skills. \nHe has 18 years of experience in journalism and 15 years in his current field – media advisory and media training. He has provided expert media guidance on advisory basis to major companies and media-trained corporate executives (who included CEOs\, MDs\, board directors and corporate communications professionals) and government officers. \nBesides running public and in-house media-training programmes for diverse companies and organisations\,\nChan conducts media skills training regularly for Malaysian and foreign diplomats\, in diplomatic courses organised by the Institute of Diplomacy & Foreign Relations (IDFR) of the Ministry of Foreign Affairs. \nHe has also been an appointed trainer (consultant basis) on media crisis management to oil and gas company Shell for 12 years previously. \nPrior to becoming a Media Strategy Advisor/Trainer\, Chan was a journalist in both newspaper and TV journalism with three leading news organisations. \nHe was a Reporter\, News Correspondent\, Senior Writer and Sub-Editor in The Star\, Senior Editor in The Sun\, and Managing Editor\, News\, in ntv7. He was a pioneer editor in The Sun and ntv7. \nChan is still very much in touch with latest developments in journalism and the overall news media industry. The media skills he presents in his training programmes are applicable in dealing with the local and foreign as well as the international news media not only in Malaysia but anywhere in the world. \n\n\n\n\n\nDownload Brochure  How To Handle Tricky Media Questions\, And Turn Media Conferences & Interviews To Your AdvantageFile size: 667 KB 
URL:https://hayat10.my/bursatra/event/how-to-handle-tricky-media-questions-and-turn-media-conferences-interviews-to-your-advantage
LOCATION:Petaling Jaya\, Malaysia
CATEGORIES:Personal Management and Development Skill
ORGANIZER;CN="Bursatra-Sophiah":MAILTO:sophiah@bursatra.com.my
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